Cardstock Weight Guide: A Comprehensive Overview (Updated 12/10/2025)
Navigating the world of cardstock requires understanding its weight, crucial for project success. This guide details GSM and Lbs measurements,
conversion methods, and optimal weights for diverse applications, ensuring informed decisions.
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What is Cardstock?
Cardstock is a paper stock that’s heavier and more durable than standard printer paper. Typically ranging from 65lb to 130lb weight, it’s designed for applications demanding sturdiness and a premium feel. Unlike regular paper, cardstock holds its shape better, making it ideal for projects needing structure.
It’s a versatile material used extensively in crafting, printing, and various creative endeavors. Think invitations, business cards, postcards, greeting cards, and even scrapbooking – all benefit from cardstock’s robust nature. The weight of the cardstock directly impacts its thickness and rigidity, influencing the final product’s quality and perceived value.
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Understanding Cardstock Weight Terminology
Cardstock weight is expressed in two primary systems: GSM (Grams per Square Meter) and Lbs (Pounds). These measurements indicate the density of the paper – essentially, how much a standard-sized sheet weighs. Understanding these terms is crucial for selecting the appropriate cardstock for your project.
The “lb” designation refers to the weight of 500 sheets of the paper in its basic size. A higher number signifies a heavier, thicker sheet. Conversely, GSM measures the weight of one square meter of the paper. Both systems are widely used, but familiarity with both allows for broader material selection and comparison.
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The Basics of GSM (Grams per Square Meter)
GSM, or Grams per Square Meter, is a metric measurement defining cardstock density. It indicates the weight of one square meter of paper, providing a clear understanding of its thickness and sturdiness. Generally, a higher GSM value corresponds to a heavier, more rigid cardstock.
Common GSM ranges for cardstock typically fall between 170 GSM and 300 GSM. Lower GSM values (around 170-200 GSM) are suitable for lighter applications like flyers or inserts, while higher values (250-300 GSM) are ideal for projects requiring durability, such as business cards or covers.
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The Basics of Lbs (Pounds) ‒ US System
In the United States, cardstock weight is traditionally measured in pounds (Lbs). This system refers to the weight of 500 sheets of a specific size (typically 20″ x 26″) of the paper. Therefore, a higher Lbs value signifies a heavier, more substantial cardstock.
Common cardstock weights in the US range from 65 Lbs to 130 Lbs or higher. Lighter weights, like 65 Lbs, are often used for inserts or less demanding projects, while heavier weights, such as 110 Lbs or 130 Lbs, are preferred for applications requiring increased durability and a premium feel, like invitations or covers.
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Converting GSM to Lbs and Vice Versa
Understanding both GSM and Lbs is vital, as cardstock is often specified using either system. Converting between the two allows for accurate comparisons and informed purchasing decisions, regardless of the supplier’s preferred unit.
A general rule of thumb is that 1 GSM is approximately equal to 0.00624 Lbs. Conversely, 1 Lbs is roughly equivalent to 160 GSM. However, these are approximations, and slight variations can occur due to manufacturing differences.
For more precise conversions, online calculators are readily available. These tools eliminate potential errors and provide accurate values for specific cardstock weights. Interestingly, platforms like Bing offer daily quizzes, a fun diversion, but accurate conversion is essential for successful crafting. Utilizing these conversion tools ensures you select the ideal cardstock weight for your project, achieving the desired quality and durability.

Common Cardstock Weights & Their Uses
Different weights suit varied projects; lighter weights for layering, heavier for structure. Explore popular options like 65lb, 80lb, 100lb, 110lb, and 130lb to find your ideal match.
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65lb Cardstock: Lightweight Applications
65lb cardstock represents a lighter weight option, ideal for projects where flexibility and layering are key. While not as robust as heavier stocks, it’s surprisingly versatile and cost-effective. This weight is frequently chosen for crafting projects like paper flowers, origami, and decorative elements where a delicate touch is desired.
Common uses include draft prints, sketching, and creating lightweight inserts for invitations or scrapbook pages. It’s also suitable for simple notepads or recipe cards. However, 65lb cardstock isn’t recommended for items requiring significant durability, such as business cards or postcards, as it can easily bend or tear.
Consider this weight when print method compatibility is a concern, as it generally performs well with both inkjet and laser printers. Remember that scoring and folding can be trickier with lighter weights, potentially leading to tearing if not handled carefully.
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80lb Cardstock: Versatile Everyday Use
80lb cardstock strikes a balance between affordability and durability, making it a popular choice for a wide range of everyday projects. It offers a noticeable step up in quality from 65lb stock, providing a more substantial feel without significantly increasing cost. This weight is considered a versatile all-rounder, suitable for numerous applications.
Common uses include flyers, brochures, presentation folders, and reports. It’s also frequently used for crafting projects like greeting cards, tags, and scrapbook layouts. 80lb cardstock is generally compatible with both inkjet and laser printers, though testing is always recommended to ensure optimal results.
Folding and scoring are easier with this weight compared to lighter stocks, reducing the risk of tearing. It’s a good option for projects requiring a moderate level of durability, but may not be ideal for items subjected to heavy handling.
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100lb Cardstock: Popular for Invitations & Flyers
100lb cardstock is a highly favored choice for projects demanding a premium feel and enhanced durability, particularly invitations and marketing flyers. It provides a significant upgrade in perceived quality compared to 80lb stock, conveying a sense of importance and sophistication. This weight offers a robust foundation for designs that need to make a lasting impression.
Ideal applications include wedding invitations, party invites, announcements, and promotional flyers. Its sturdiness makes it suitable for direct mail campaigns where the material will endure handling. 100lb cardstock generally performs well with both inkjet and laser printers, but always conduct test prints to confirm compatibility.
The increased weight allows for more intricate designs and embellishments, such as embossing or foil stamping. It folds cleanly and scores easily, maintaining a professional appearance. Consider this weight when a higher-quality presentation is essential.
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110lb Cardstock: Premium Invitations & Brochures
Stepping up from 100lb, 110lb cardstock represents a truly premium option for projects where a substantial, luxurious feel is paramount. This weight is exceptionally well-suited for high-end invitations and professional brochures, conveying a sense of quality and importance. It’s a noticeable upgrade that clients and recipients will appreciate.
Specifically, consider 110lb for wedding invitations, save-the-dates, corporate event invitations, and tri-fold brochures. Its thickness provides a robust base for detailed designs and heavier embellishments like foil stamping or embossing. Compatibility with both inkjet and laser printers is generally good, but testing is always recommended.
The added weight enhances the perceived value of your materials, making them feel more substantial and durable. Folding and scoring remain clean and precise, contributing to a polished, professional finish. This weight is an excellent investment when making a strong first impression is critical.
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130lb Cardstock: Durable Tags & Covers
Reaching into the heavier weights, 130lb cardstock is the go-to choice when durability and rigidity are non-negotiable; This robust stock excels in applications demanding resilience, such as hang tags, product labels, book covers, and presentation folders. It provides a substantial feel and withstands frequent handling without bending or tearing.
Ideal uses include retail price tags, swing tags for clothing, sturdy packaging inserts, and protective covers for reports or manuals. Its thickness also makes it suitable for short-run, self-mailing postcards where added stiffness is beneficial. While compatible with many printers, heavier weights may require adjustments or specialized settings.
130lb cardstock offers excellent resistance to wear and tear, ensuring your message remains intact and professional-looking. Scoring and folding can be more challenging than with lighter weights, potentially requiring a bone folder or professional scoring machine. Consider this weight for projects needing long-term durability.
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Cardstock Weight for Specific Projects
Selecting the ideal cardstock weight hinges on the project’s purpose. Business cards, invitations, postcards, and scrapbooking each demand unique characteristics,
influencing the optimal weight choice for professional results.

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Cardstock Weight for Business Cards
Choosing the right cardstock weight for business cards is paramount for creating a lasting impression. A heavier weight conveys quality and professionalism, while a lighter weight might feel flimsy and cheap. Generally, 14pt to 16pt cardstock (approximately 300gsm) is considered the sweet spot for standard business cards.
14pt cardstock offers a good balance between affordability and durability. It’s suitable for basic business cards and provides a professional feel. 16pt cardstock is a premium option, offering a noticeably thicker and more substantial feel. This weight is ideal for making a strong statement and conveying a sense of luxury.
Consider a heavier weight (18pt or higher) if you’re using special finishes like embossing or foil stamping, as these techniques can add thickness and require a more robust cardstock to prevent cracking or damage. Ultimately, the best weight depends on your budget, brand image, and desired tactile experience. Remember, your business card is often the first physical representation of your brand!
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Cardstock Weight for Invitations (Weddings, Parties)
Selecting the appropriate cardstock weight for invitations significantly impacts the perceived elegance and quality of your event. For weddings and formal parties, a heavier weight is generally preferred to convey sophistication and importance. 110lb to 130lb cardstock (approximately 280gsm to 350gsm) is a popular choice for these occasions.
110lb cardstock is a good option for more casual parties or when budget is a concern, offering a balance between cost and quality. 130lb cardstock provides a more luxurious feel, ideal for weddings, galas, and other formal events. It holds up well to embellishments like foil stamping, embossing, or ribbon ties.
Consider even heavier weights (140lb or higher) for layered invitations or those with intricate designs. These weights provide a substantial feel and prevent warping. Remember to factor in envelope weight when calculating postage costs, as heavier invitations require additional postage. A well-chosen cardstock weight sets the tone for your event!
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Cardstock Weight for Postcards
Postcard cardstock weight selection balances durability with postal regulations and desired aesthetic. Unlike invitations, postcards require consideration of mailing standards. Generally, 80lb to 100lb cardstock (approximately 216gsm to 270gsm) is ideal for standard postcard mailing. This weight provides sufficient rigidity to withstand handling during the postal process without incurring excessive postage costs.
80lb cardstock is a cost-effective option for high-volume postcard mailings, such as promotional materials or announcements. 100lb cardstock offers a more premium feel and is suitable for postcards intended to make a stronger impression, like thank you notes or special offers.
Avoid using cardstock that is too thin, as it may bend or tear easily during mailing. Heavier weights (110lb+) are acceptable, but will increase postage costs. Always check current postal regulations for specific size and weight limitations to ensure deliverability. A well-chosen weight ensures your message arrives safely and makes a lasting impression!
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Cardstock Weight for Greeting Cards
Selecting the right cardstock weight for greeting cards significantly impacts the perceived quality and overall feel of the finished product. A heavier weight conveys a sense of luxury and durability, while lighter weights are suitable for more casual designs. Generally, 100lb to 110lb cardstock (approximately 270gsm to 300gsm) is a popular choice for greeting cards.
100lb cardstock provides a good balance between affordability and quality, suitable for everyday cards and general correspondence. 110lb cardstock offers a more substantial feel, ideal for special occasions like birthdays, holidays, or thank you notes. For truly premium cards, consider 130lb cardstock for added rigidity and a luxurious texture.

Consider the folding and scoring requirements when choosing a weight. Heavier weights may require more precise scoring to prevent cracking. Ensure compatibility with your printing method – inkjet or laser – to avoid issues like smudging or toner adhesion. A thoughtfully chosen weight elevates your greeting card from a simple message to a cherished keepsake!
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Cardstock Weight for Scrapbooking
Scrapbooking demands cardstock that’s both durable and versatile, capable of withstanding handling and layering with various embellishments. Unlike single-use cards, scrapbook pages are often touched, flipped through, and preserved for years, necessitating a robust paper choice. A weight range of 80lb to 110lb (approximately 216gsm to 298gsm) is generally recommended for scrapbooking projects.
80lb cardstock is a good starting point for base pages and layering elements, offering a balance of affordability and sturdiness. 100lb cardstock provides a more substantial feel, ideal for matting photos and creating focal points. For elements requiring extra durability, like tags or dimensional embellishments, 110lb cardstock is an excellent choice.
Consider the techniques you’ll be using. If you plan on extensive distressing, embossing, or using wet adhesives, a heavier weight will prevent warping and tearing. Ensure the cardstock is acid-free and lignin-free to protect your precious memories from deterioration over time.
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Cardstock Finishes & How They Relate to Weight
Cardstock finishes—smooth, textured, metallic, or pearl—impact the perceived weight and suitability for projects. Heavier weights enhance textured or metallic finishes,
while lighter weights work well with smooth options.
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Smooth Cardstock & Recommended Weights
Smooth cardstock offers a clean, professional look, ideal for projects requiring sharp detail and vibrant color reproduction. Its surface is excellent for printing photographs, intricate designs, and text-heavy documents. When selecting a weight for smooth cardstock, consider the intended application.
For general printing needs like flyers or inserts, 80lb cardstock provides a good balance of affordability and durability. 100lb cardstock is a popular choice for invitations and presentations, offering a more substantial feel. If you’re creating premium invitations or brochures, 110lb cardstock delivers a luxurious quality.
For projects demanding exceptional durability, such as covers or tags, consider 130lb cardstock or higher. Smooth cardstock’s receptive surface works well with both inkjet and laser printers, but always check your printer’s specifications for compatibility. Remember that heavier weights can sometimes be more challenging to feed through certain printers, so testing is recommended.
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Textured Cardstock & Recommended Weights
Textured cardstock introduces a tactile element to your projects, adding depth and visual interest. Available in various finishes like linen, laid, or felt, it’s perfect for creating a sophisticated and unique impression. However, the texture can slightly impact print quality, so careful weight selection is crucial.
For applications where texture is the primary focus, such as wedding invitations or artistic stationery, 80lb to 100lb cardstock often suffices. The texture adds enough visual weight without making the card feel overly bulky. 110lb cardstock provides a more substantial feel for premium projects, enhancing the tactile experience.
If the design includes significant ink coverage or fine details, opting for a slightly heavier weight, like 130lb, can help prevent show-through. Textured surfaces may require adjustments to printer settings to ensure optimal ink adhesion. Always test print before committing to a large run.
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Metallic & Pearl Cardstock & Weight Considerations
Metallic and pearl cardstocks offer a luxurious sheen, ideal for projects demanding a touch of elegance. These finishes, however, can be more prone to scratching and smudging, making weight selection even more critical for durability and a premium feel. The reflective surface can also affect how colors appear when printed.
For most applications like party invitations or accent cards, 80lb to 100lb cardstock provides a good balance between visual impact and practicality. The added weight helps prevent bending and enhances the perceived quality. 110lb cardstock is recommended for projects requiring a more substantial presence, such as high-end event invitations.
When using darker metallic shades or complex designs, consider 130lb cardstock to minimize show-through and ensure color vibrancy. Test printing is essential to assess ink adhesion and color accuracy on the reflective surface.
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Choosing the Right Cardstock Weight: Key Factors
Selecting the ideal cardstock weight involves considering print compatibility, folding ease, budget constraints, and desired durability. Daily Bing quizzes offer entertainment and rewards!
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Print Method Compatibility (Inkjet vs. Laser)
Understanding how your chosen cardstock interacts with your printer is paramount for achieving optimal results. Inkjet printers generally perform well with a wider range of cardstock weights, typically up to 110lb, due to their ability to handle slightly textured surfaces and the way they deposit ink.
However, heavier weights can sometimes cause issues like smudging or longer drying times. Laser printers, utilizing toner that fuses to the paper with heat, often require smoother cardstock surfaces. They generally handle weights up to 80lb – 100lb effectively, but exceeding this can lead to toner not adhering properly or even damage to the printer.
Always check your printer’s specifications for recommended cardstock weights. Testing a small sample before committing to a large print run is highly advisable. Consider coated cardstocks for inkjet to minimize bleed and enhance color vibrancy, while uncoated options are often suitable for laser printing. Remember, daily Bing quizzes provide a fun break and reward your knowledge!
Folding & Scoring Considerations
Cardstock weight significantly impacts the ease and quality of folding and scoring. Lighter weights (65lb – 80lb) are relatively easy to fold by hand, but may exhibit less crisp creases. As weight increases, manual folding becomes more challenging, and scoring becomes essential to prevent cracking or tearing.
For cardstock 100lb and above, a scoring machine or bone folder used with a straight edge is highly recommended. Scoring creates a defined crease, allowing for clean, professional-looking folds. The depth of the score should be adjusted based on the cardstock weight – heavier stocks require deeper scores.
Consider the type of fold required; a simple half-fold is easier than a complex gatefold. Remember, even with scoring, extremely heavy cardstock (130lb+) may still be difficult to fold precisely. Taking a quick break to test your entertainment knowledge with a Bing quiz can offer a refreshing perspective!
Budget & Cost Implications
Cardstock weight directly correlates with cost; heavier weights are generally more expensive per sheet than lighter weights. This price difference stems from the increased material and manufacturing requirements. When planning a project, carefully evaluate whether the desired aesthetic and durability necessitate a heavier, more costly stock.
For large-volume projects, even a small increase in cardstock weight can significantly impact the overall budget. Consider if a slightly lighter weight option can achieve a similar result without compromising quality. Don’t forget to factor in potential waste; heavier cardstock can be more challenging to work with, potentially leading to more errors and discarded sheets.
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Durability & Longevity Requirements
The intended lifespan and handling of your project dictate the necessary cardstock weight. Items requiring frequent handling, like postcards or greeting cards, benefit from heavier weights (100lb or higher) to resist bending, tearing, and wear. Conversely, temporary applications like event flyers may suffice with lighter weights (65-80lb).
Consider environmental factors. Will the cardstock be exposed to moisture or sunlight? Heavier weights generally offer better resistance, but coatings can also enhance durability. Archival quality projects demand acid-free, heavier cardstocks to prevent yellowing and deterioration over time.
A quick mental exercise, like a daily Bing Entertainment Quiz, can help clarify project priorities. Prioritizing longevity justifies a higher investment in cardstock weight, ensuring your creation withstands the test of time and maintains its intended appearance.